Kenyans use humour to counter unpopular state policies – memes are the latest tool

By George Ogola, Professor of Media Industries, University of Nottingham

Seemingly disillusioned with the country’s leadership, Kenyans have taken to new ways of expressing their anger and frustration with their government.

On social media and in everyday conversations, President William Ruto is now referred to as Zakayo, named after the infamous Zaccheaus, the much-hated chief tax collector in biblical Jericho.

Ruto is also called Kaunda Uongoman, which mimics the stage name of a controversial Congolese musician, Kanda…

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