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How Canadian small businesses can expand into Asian markets and reduce their dependence on the U.S.

By Michael Joseph Dominic Roberts, Associate Dean & Associate Professor, Faculty of Business and Communications Studies, Mount Royal University
Etayankara Muralidharan, Associate Professor, Department of International Business, Marketing, Strategy & Law, MacEwan University

Asia has emerged as an attractive alternative for Canadian businesses looking to diversify away from the U.S., but there are challenges they will need to overcome.

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