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Netflix is snapping at the heels of the BBC. But there’s more to the battle than just viewing figures

By Jean Chalaby, Professor of Sociology, City St George's, University of London
During the last quarter of 2024, Netflix pulled a larger audience in the UK than BBC One, becoming the country’s most popular TV service. Across its entire portfolio, the BBC remains the nation’s favourite news and entertainment destination, but this is nonetheless a significant milestone for a US-based streamer. After all, Netflix was a service that


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