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Director / Editor: Victor Teboul, Ph.D.
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Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

The MrBeast effect: an expert explains why we’re drawn to videos of random people winning big

By Adrian R. Camilleri, Associate Professor of Marketing, University of Technology Sydney
If you’re not a zoomer, MrBeast may be the most famous person you’ve never heard of. The famous YouTuber is now in Australia, spurring awe and delight with his major prize giveaways.The Conversation


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