China’s crackdown on ‘wealth-flaunting’ social media puts pressure on influencers − both on the mainland and in Taiwan − to echo the party line

By Gengsong Gao, Associate Professor of Chinese Studies, University of Richmond
Dan Chen, Assistant Professor of Political Science, University of Richmond

Chinese regulators are in the process of wrapping up a two-month “spring clean” of the country’s social media.

Launched on April 23, 2024, by the Cyberspace Administration of China, the latest Qinglang campaign – the literal meaning of which is “clean and bright” – aims to penalize Chinese social media influencers and internet celebrities deemed to be flaunting wealth or deliberately…

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